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Matt Jeffery - The Employer Brand
by Keith Robinson
They have both a Product and Employment Brand – they want to be recognised as a great place to work. BUT they understand the need to be transparent and they use social media to create a window into the company and engage with potential job seekers. YOU have to be truthful and honest it’s about building trust.    read more or comment here
Career Sites that Create a Positive Candidate Experience
by Kevin Wheeler
Kevin Wheeler (President & Founder of Global Learning Resources, Inc.) and regular contributor to the popular online professional network ERE provides some advice and guidance on what steps employers can take to enhance the candidates experience on your Corporate Career Site. read more
Tripling traffic to your careers site with a Facebook account?
by Jim Durbin
This article from ERE really highlights the power of joined up thinking, having a “champion” to drive change and the importance of measure,measure and measure.Curious as to the impact of social media on your search-engine profile? Try this experiment: Go to a search engine and type in “(your company) careers” into the search field. read more
How to Choose a Job Site
by Mike Taylor
If you have worked as a Recruiter it would have been almost impossible over the last few years not to have received a telephone call, or marketing literature, from a job site offering “THE solution” to your recruiting needs.   When online recruitment first gained in popularity it was seen by some as the only way to recruit in the future and that...read more or comment here
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